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Luvo
Clean teeth
Clean ingredients

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One flavor a day. Zero fluoride forever

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Teeth Patch

We left fluoride out on purpose

Lüvo started with one question: why hasn't toothpaste changed in 50 years? So we swapped fluoride for nano-hydroxyapatite the mineral your enamel is literally made of. It rebuilds what your day breaks down. No fluoride, no SLS, no fillers. Just oral care that actually works with your mouth, not against it.

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n-Ha 101 the mineral your enamel is made of.

Discovered by NASA, perfected in Japan, now the gold standard in clean oral care. Nano-hydroxyapatite slips into the microscopic gaps fluoride can't reach, remineralizes from the inside out, and reduces sensitivity in 4 weeks of use.

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Testimonials

Fluoride-free and my dentist still gave me an A+ at my cleaning. Sold.

— Nathan H.

I bought it for the flavor. I stayed for the sensitivity going away.

— Isabel V.

Switched the whole family. Even my 6-year-old asks for it.

— Karim O.
Limited run
Limited run